SAP HANA STORIES

The world is running SAP HANA. Browse our customer stories to see how real business problems get solved in the data-driven age.

Lenovo

Learn how Lenovo is using SAP HANA to optimize their supply chain in order to get their customers the products they need to share ideas across the globe.

Cirque du Soleil®

See how Cirque du Soleil is using SAP HANA to transform every audience member’s mobile device into an interactive part of TORUK – The First Flight.

Doctor using imaging software on a laptop

NCT

See how the National Center for Tumor Diseases (NCT) is using SAP HANA to improve therapies, patient care, and clinical decisions.

Busy Buenos Aires street at dusk

City of Buenos Aires

Find out how the City of Buenos Aires pulled the plug on annual floods by using SAP HANA to monitor a city-wide network of sensors.

Hamburg Port Authority

Hamburg Port Authority

Find out how Germany’s largest port is using a mobile app and the SAP Cloud Platform to manage traffic in real time.

Under Armour

Under Armour

Read how Under Armour is offering personalized advice and recommendations to 145 million athletes worldwide – without breaking a sweat.

NBA

NBA

Discover how the NBA is giving fans instant online access to a rich history of stats – from the league's first game in 1946 to today.

McLaren

McLaren Technology Group

Hear how McLaren is using SAP HANA Enterprise Cloud to drill into Big Data, run what-if analysis, and ultimately drive innovation.

NHL

NHL

Find out how the NHL is helping fans get closer to the action – delivering near real-time statistics and analysis on NHL.com/stats.

German Football (DFB)

German Football (DFB)

Hear how the DFB is driving ticket sales with engaging, data-driven marketing campaigns – using SAP CRM powered by SAP HANA.